Low penetration of ATMs in the emerging countries like India and China coupled with a growing banking population will facilitate the growth of ATM market.

Date: 23 May 2016

ATM penetration in the emerging countries like India and China is low and hence the market holds a lot of potential for ATM manufacturers to capitalise on the gap in the market. The banking sector in the developing nations is still in the nascent stage of technological advancement in the form of ATM installation in the nations. The initiatives by the banks and the government to include larger part of the population in the banking system will create the needed demand.

The penetration rate of ATMs in these nations is far below the global average. With increasing demand for cash and low density of ATMs in the emerging nations it will be a strategic move to aggressively get a share of the market which is still large and untapped. 

The report titled “Global ATM Market – Insights and Analysis: Growth, Penetration and Demand Forecast to 2021– (By Value & Volume: Actual & Forecast By Region & Country; By Region-North America, Europe, APAC; By Country – USA, Canada, UK, China, India; Bitcoin ATMs; Company Analysis; Strategic Recommendations)” has analysed the potential of Global ATM market and provides statistics and information on market size and growth factors. The report intends to provide cutting-edge market intelligence and help decision makers take sound investment evaluation. Besides, the report also identifies and analyses the emerging trends along with major drivers, challenges and opportunities in the global ATM market. Additionally, the report also highlights the business strategies of the leading ATM manufacturers.